Saturday, 19 November 2016

Material Design vs Flat Design UI - What's the Difference?

Material Design vs Flat Design UI - What's the Difference?: "We deal with the digital world every day.
It is impossible to find someone who has never interacted with a computer or a mobile phone.
All the software inside of your devices is the embodiment of the digital design. During the IT industry development, a lot of interaction with software have changed.
In this article, we are going to discuss the main branches of contemporary mobile app design development in the digital world.
These branches are flat and material design."

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SOCIAL MEDIA AND SEO: WHAT YOU NEED TO KNOW | Adam Houlahan ♠Social Media for Business♠ | Pulse | LinkedIn

SOCIAL MEDIA AND SEO: WHAT YOU NEED TO KNOW | Adam Houlahan ♠Social Media for Business♠ | Pulse | LinkedIn:

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Friday, 18 November 2016

Wednesday, 9 November 2016

10 top UI trends for 2017 | Creative Bloq

10 top UI trends for 2017 | Creative Bloq: "The world of web and UI design is a fast moving one, and it can be hard to keep up to date in the face of ever-changing trends and developments. As 2016 slowly draws to a close, we pick out 10 of the most important trends that we believe you should be implementing in 2017 – and why."

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30 best SEO tools | Creative Bloq

30 best SEO tools | Creative Bloq: "Here's how to build the perfect toolkit for SEO and digital marketing."

'via Blog this' All views and opinions are the author's and do not necessarily reflected those of any organisation they are associated with. Twitter: @scottturneruon

Saturday, 8 October 2016

How to create a delightful website | Creative Bloq

How to create a delightful website | Creative Bloq: "On the web there's a whole lot of information coming at us: articles, editorials, tweets, photos, forms, videos, podcasts ... the list goes on. Designer Milton Glaser once said, "The purpose of art is to inform and delight." I’m not saying art is the same as design, but this thought sums up all we try to achieve with design. We base design decisions on content, yet on its own content isn't always the best way to serve information. Delight holds readers' interest and can add to their total visit experience "

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Saturday, 3 September 2016

Here’s How to Create Original Images That Boost Conversions - YouMoz - Moz

Here’s How to Create Original Images That Boost Conversions - YouMoz - Moz: "Conversion rate optimization (CRO) is a complex business with many different ways to approach it. One aspect of CRO that hasn't been discussed nearly enough is the potential for images to increase views, clicks, and conversions — in addition to customer success and net promoter scores (NPS). But discussing what you can do with the right images isn’t helpful unless you know how to find or create these images quickly and economically. A crash course in the power of pictures To get to the root of how images improve conversion rates, we first have to look at the series of events that creates conversions. 

According to Dr. Robert Cialdini’s 6 Principles of Influence, people... 

- Feel obligated to reciprocate – give them something, and they’ll want to give you something 

- Honor their commitments – if they say they’ll do something, they’ll likely do it, because they’ve established that goal as an integral part of their self-image 

- Believe the word of their peers (which is why user reviews are so powerful) and copy behaviors they see 

-Follow authority figures. 

-Buy from people they like 

- Act faster if they perceive scarcity (On Sale Now for a Limited Time!)

Based on Cialdini's research, some of the ways images can be used for influence include:
  • Giving away a high-value infographic or set of high-quality stock photos that anyone can use (all they have to do is sign up for your newsletter)
  • Creating a series of motivational images that encourage viewers to keep the goals they’ve set for themselves (which your product can help them do)
  • Encouraging users to submit photos of themselves using, wearing, or enjoying your products (or, if you’re selling a service, including images of actual customers next to their reviews or testimonials)
  • Using professional photos and/or high-quality stock images on your website
  • Creating funny, personality-rich images, videos, or GIFs for your social media posts and emails
  • Thinking of creative ways to visually represent scarcity — maybe by making a GIF of a warehouse as it goes from full to empty, or by creating an image that expresses the disappointment someone will fill if they miss out on an opportunity

To read more go to:

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